The leadership at Madsen Roofing reached out to us in need of a new website with updated visuals and messaging. Through our strategy meetings we learned they had a new service offering they were releasing and were additionally in need of a logo and print branding items. We worked with their team to build an updated professional website and brochure, rewrite their messaging to be more client central and less technical, and build a new logo for their RoofShield service. We helped Madsen stand apart from its competitors through visuals, messaging, tone, and feel, and increase product/service awareness to their target audience in three main areas: (1) roofing and waterproofing solutions (2) maintenance services (3) 24-hour leak response. Today, when their team has a need, we remain their outsourced partner for new design and messaging.